It has generated the same loyalty and passion as a fine wine.

It can exhibit the same complex subtleties as cognac. Tequila is different from all the other liquors. These are just a few of the myths you'll find in the Universidad de Tequila. Tequila does not have a maggot or some other worm in the bottle. Tequila is not considered a hallucinogenic. It works well as ingredient or an accompaniment to a particular dish. Many bars list tequila with their fine sipping brandies and liqueurs, and gourmet chefs use tequila to perk up even their most proven recipes. Boomers are known to be health conscious, and image conscious, so part of tequila's popularity might result from the fact that you've never seen a ' tequila gut,' while the ' beer gut' is endemic in some sectors. In real life, however, it has been famous around the frat house for its monumental hangovers.īaby boomers were originally credited with the current trend from cottage beers and fine imported wines and single-malt scotchesto tequila. Movies associated it with dark, hot little adobe cantinas, and drunken cowboys with itchy trigger fingers.

Tequila's reputation is as much a legend as it is an image problem. It was not until 1600 when Don Pedro Sanchez de Tagle, the Marquis de Altamira started to cultivate mezcal and distill tequila, a liquor that gets its name from the Nahuatl word for 'volcano.' The town of Tequila, Mexico, became a Municipality in 1824, and its status was elevated to that of a city in 1974. The first tequila factory, however, was not established for 70 years.

When they were running out of brandy and other comestibles they had brought along from Spain they fermented agave juice. The Spanish conquistadors first arrived in April, 1530.

The origins of Tequila lie with the indigenous Aztec peoples of Mexico, Otomies, Toltecans, Nahuatls and the Chichimecanswho who made a beverage from the agave plant long before the Spaniards arrived in a village called Tequila in the shade of a dormant volcano named Tequila in a land they called Techinchan.

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